Gen Z Loves TikTok. Can Fashion Brands Learn to Love It Too? | Intelligence, BoF Professional | BoF
Luxury brands are turning to emerging social networks TikTok and its Chinese version of Douyin as a new way to reach younger affluent consumers at a time when many are locked down at home and looking for entertaining content on their phones. Gucci ...
Ralph Lauren Launches Ad Campaign on TikTok
Balenciaga advertise on TikTok | BURO.
The Business of Fashion, Burberry s Instagram campaigns tend to be pretty conventional: photos of GigiHadid and other It-girls adorned in the British luxury | Buro 24/7 Singapore